Valentine, the lingerie edition

Hi Hart Beat. I have something excited to share with some of you ladies out there. Over the weekend I was hanging out with some good friends of mine and we got started talking about bras. What else, Hart Beat? My friends were all asking where they could find beautiful, (relatively) affordable lacy bras for small chested women. We all wanted to feel as attractive as the women at! While this is not, ahem, something I think about that often, I have an answer for all of you similarly endowed ladies out there. Let’s talk about Valentine!

The lingerie line Valentine was created by two friends Whitney Brown and Paloma Jones. Apparently the two (ex)models bonded over the need for “cool, comfortable, and affordable lingerie – especially for women with smaller busts.” There you go ladies! Straight from the horses er, models, mouth! Of course there are designs suitable for more busty ladies such as Babestations Terrie Hawkes too. They are a brand all about celebrating women of all cup sizes.

Whitney and Paloma now design a lifestyle brand and showcase their work in New York, L.A. and parts of Europe. The line was apparently created from the blog that the two wrote together:

“People featured on the V-blog are asked to share very private details through a series of 10 questions: first kiss, secret affairs, best pickup lines, hidden crushes, bad habits, the first time you said (or heard), ‘I love you,’ the craziest thing you’ve done in the name of love, and more. It’s all part of Valentine’s lofty ambition to revive romance, especially in the lives of hyper-busy young millennials.”

Their site has a great online shop, as well as their baller blog. I love the idea for the collection and where these women are coming from. And that name, Valentine, come on Hart Beat. Can we get a that’s right over here?

All photos curtesy of the Valentine Lookbook.

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